CV . PDF

Gorokhov . Dubai

ZAKHAR GOROKHOV

Business Intelligence Analyst . BARNES Dubai


Gorokhov . Poster 02/09 . The printmaker's note

A practice, in print

Grew up in KhabarovskWoodblock emblem of Khabarovsk's Transfiguration Cathedral, studied in Moscow, London and Dubai, now read the UAE market for a living.

I sit inside a luxury brokerage and run the numbers it lives on: investment appraisals and NPV models for residential deals, valuations built from comparable transactions and price-per-sqft benchmarks, and the market briefs leadership reads before deciding anything.

The other half of my desk is the machine room. I build the pipelines that read the whole Dubai market every morning, the dashboards that track it, and the AI tooling that writes the first draft of the analysis.

The short version

MSc Business Analytics and Consultancy, Heriot-Watt University.

BI Analyst at BARNES Dubai. Before that: AI adoption consulting in Manchester, banking and investments at a ministry in Moscow.

Russian native, English C1, German in progress.

Woodblock print of a buddha head in sumi ink

Gorokhov . Poster 03/09 . Selected pressings

Selected pressings

Plate 03-A . AI projects & automations . 2026

The machine room

This is the machine room: the systems the brokerage runs on. Data platforms that read the Dubai market, the tools that turn it into decisions, and the automations that keep both running unattended.

  • RealEstateEye - daily DLD transaction intelligence: the complete Dubai sold-transaction history, anomaly detection, an AI-written analyst report every morning, and a plain-English "Ask-AI" on the dashboard or over Telegram.
  • Intelligence Bot - 296K+ listings across the major UAE portals, 100+ communities, 18 developer sites and the news cycle, distilled by LLMs into daily market briefs and branded decks, delivered to the desk every morning.
  • PF Credit Optimizer - flags which listings burn ad credit for nothing and points spend at the ones that convert, with AI-narrated reasons per listing.
  • WhatsApp marketing, automated - campaigns that pick their own audience against a budget, and keep a record of who was contacted and why.
  • Reporting on autopilot - leadership's Power BI, Excel and PPTX, generated off one shared semantic model.

One analyst, a shelf of tools that run unattended.

Python, FastAPI, Streamlit, SQLite, React + Next.js . LLM pipelines . Salesforce, Power BI, DLD

In production
Woodblock print of an indigo folk tiger covered in watching eyes Woodblock print of an indigo folk dragon whose coiling body is threaded with data-flow arrows, a data pipeline drawn as folk ornament

Plate 03-B . Smart Deals . 2026

The client-facing surface

A curated luxury property marketplace across ten markets - the UAE, France, Monaco, Switzerland, Thailand, Indonesia, Saudi Arabia, Oman, Azerbaijan and Georgia - designed and built end to end: layout, copy, a custom SVG world map and the animation throughout.

Buyers filter by country, type, beds, size and price, and switch between off-plan and resale. Six curated collections cut across all of it - Best Price, High Yield, Ready to Move, Early Access, High Growth and Trophy - each earned against a published Smart Deal Score, so a listing has to prove why it is there.

An ROI calculator models a purchase over three, five or ten years on conservative, base or aggressive assumptions. An AI advisor answers questions in plain language. Every route out - the enquiry form, a WhatsApp deep link, a thirty-minute call - lands on one named advisor rather than a queue.

Ships the client-facing surface, not just the pipeline behind it.

HTML, CSS, JavaScript . GSAP . custom SVG world map . ROI calculator . AI advisor . WhatsApp + form lead capture

Live
Live screenshot of the Smart Deals Global homepage Live proof . smartdeals.global . visit

Plate 03-C . Dubai Residential Report . 2025

Dubai's year, in one report

I own the firm's annual Dubai Residential Real Estate Report, English and French editions, end to end: raw Dubai Land Department data and KPI definitions, chart design, the written narrative, and the final published layout.

A published flagship, owned end to end.

Annual publication . English + French editions . DLD data . KPI design, charts, narrative, layout

Published
Cover of the BARNES Dubai 2025 Residential Real Estate Report Published . flippingbook . read

Next pressing . Reserved . Plates 03-E and 03-F


Gorokhov . Poster 04/09 . Track record

Track record

2025

Aug . present

BARNES Dubai

Business Intelligence Analyst

  • Own the analytics and production of the firm's annual Dubai Residential Real Estate Report, English and French editions, from raw DLD data to the published layout.
  • Build Power BI and Excel dashboards tracking the commercial funnel from enquiry to deal, on KPI definitions leadership signs off on.
  • Run investment appraisals and NPV models for Dubai residential opportunities; value properties from comparable transactions and price-per-sqft benchmarks.
  • Built and run the firm's daily market intelligence platform: the complete DLD transaction history, 296K+ listings monitored, AI-written briefs every morning.
  • Structure marketing attribution across the website, roadshows, James Edition, Meta campaigns and WhatsApp; run the messaging automation and the webinar operation behind them.

2025

Apr . Aug

Outter, Manchester (remote)

AI Adoption Analyst

  • Audited 50+ companies for AI readiness, mapping each business's strategic challenges and highest-impact opportunities.
  • Identified and evaluated high-impact AI use cases aligned to each client's product, operations, and growth strategy.
  • Wrote audit reports with ROI estimates and feasibility analyses, and turned the findings into implementation plans.
  • Led client discovery calls and prototyped AI solution concepts in Figma for stakeholders.

2023

Jun . Jul

Ministry of Economic Development of Russia, Moscow

Intern, Department of Banking and Investments

  • Prepared annual reports on banks and insurance companies and analysed banking-market data.
  • Drafted feedback on legislative proposals for the department.
  • Handled public inquiries on financial regulation and investment strategy.

Gorokhov . Poster 05/09 . The toolkit

The toolkit

Drag · throw · shake
Nº --Pick up a tile

Gorokhov . Poster 06/09 . Education

Education

MSc Business Analytics and Consultancy

Heriot-Watt University, Edinburgh Business School . Dubai

2024 . 2025

BSc Politics and International Relations

University of London . LSE academic direction . double degree with HSE

2021 . 2024

BSc International Relations and Global Studies

HSE University, Moscow

2020 . 2024

Also on file: DataCamp Data Analyst Associate

Woodblock print of two mirrored folk masks, one indigo, one rose

Languages

Russian . Native English . C1 German . studied at university Japanese . studied at school

Gorokhov . Poster 07/09 . The plate archive

The plate archive

What I make with AI for the fun of it. Off the clock I keep generating - photoreal, collage, ink, whatever - and the good ones get kept and grouped here. Prompt, reject, re-cut, keep. No brief, no client, just for the pleasure of it.

The granny series

field notes, after dark

Collage menagerie

cut-and-paste beasts

Portents

omens and edges

Dark figures

saints and fools

Strangers

people, roughly

Ink faces

black on white

Interiors

rooms i'd live in

doodle meme: depression is an illusion, only back pain is real

one rule


Gorokhov . Poster 08/09 . The other practice

Woodblock print of a great cresting wave

Reach higher

Opponent: same guy as yesterday

Me vs me
Surfing Ice hockey Padel Reading Travelling AI and side projects Fashion
Gorokhov . Poster 09/09 . Colophon

Say hello

Dubai, UAE. Open to roles, offers and collaboration.